Advancing Kansas Associations Through
Collaboration, Education, Information and Advocacy.
The Kansas Society of Association Executives
REVENUE DIVERSIFICATION FOR ASSOCIATIONSDede Gish-PanjadaVice President – Consulting, BostromThursday, August 27, 2020Lunch at 11:30, Presentation Noon-1:00pmKansas Optometric Association
1266 SW Topeka Blvd, Topeka, KS 66612
Is your association finding it difficult to rely only on traditional revenue sources such as membership dues and conference registration fees? Does your organization feel it must broaden its revenue base to meet increasing budgetary demands and spread the downside risk of uncertain markets?
Revenue assessment is a key component of a business model analysis and is complex enough to require separate analysis and development. In today’s rapid pace of change, it requires more frequent updating than the overall business plan. These are the opportunities Bostrom identifies as key to examine to better diversify association revenues. Which ones are the most applicable for your association?